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Lead and Trade

Legal

Review policy

Honest reviews from genuine customers — nothing else.

Last updated: 19 June 2026

Genuine reviews only

Reviews may only be left by homeowners about work genuinely carried out through a connection made on the platform. We do not publish fake, incentivised or fabricated reviews, and we never display invented ratings or scores.

Moderation

Reviews may be checked for authenticity and against our content rules. We may remove reviews that are fake, defamatory, abusive, contain personal data, or breach these rules.

Reporting a review

Tradespeople and homeowners can report a review they believe breaches this policy. We will review reports fairly and may contact both parties.

No pay-to-remove

We do not remove genuine negative reviews in exchange for payment. Verification badges and ratings are only ever shown when they are real.

Note: This document is a plain-English starting point provided with the platform. It is not legal advice. Before launch you should have it reviewed and adapted by a qualified professional for your business and jurisdiction.